Business idea for making herbal deodorant


Our company, African Herbals, aims to produce a natural and herbal-based deodorant in Africa that caters to the growing demand for chemical-free and eco-friendly products. Our herbal deodorant will contain locally-sourced ingredients, using traditional African herbs and spices that have natural antiperspirant and antimicrobial properties. The product will target individuals who prioritize their health, wellness, and the environment.

Market Analysis:

The herbal deodorant market in Africa is currently underdeveloped, with very few companies producing natural deodorants. The global natural deodorant market is expected to grow at a CAGR of 13.4% between 2021 and 2026. The demand for natural deodorants is driven by the increasing consumer awareness about the harmful effects of synthetic chemicals used in conventional deodorants. Our target market is individuals who prioritize their health, are environmentally conscious, and seek natural alternatives.

Product Description:

Our herbal deodorant will be available in three unique scents: lavender, mint, and citrus. The product will be packaged in eco-friendly packaging to reduce waste and promote sustainability. The deodorant will contain locally sourced natural ingredients such as shea butter, aloe vera, tea tree oil, lemongrass, and coconut oil. These ingredients have been traditionally used for their antiperspirant and antimicrobial properties, ensuring the effectiveness of our product.

Marketing and Sales:

We will market our herbal deodorant through social media platforms such as Instagram, Facebook, and Twitter, focusing on the health and environmental benefits of our product. We will also partner with local retailers to stock our product and participate in local farmers’ markets and eco-friendly events. Additionally, we will offer subscription-based services to our customers, ensuring recurring sales.


Our production will take place in a rented facility in a rural area of Africa, where we can source our ingredients locally. We will hire a small team of workers to handle the production and packaging of our herbal deodorant. We will source our ingredients from local farmers, ensuring a steady supply of fresh and high-quality ingredients. We will also implement strict quality control measures to ensure our products’ consistency and effectiveness.


Our estimated startup costs will be $50,000, including equipment, materials, and staffing. We anticipate generating $100,000 in revenue in our first year, with a net profit of $40,000. We will reinvest a portion of our profits back into the business to improve our operations and expand our product line.


Our herbal deodorant offers a natural and eco-friendly alternative to conventional deodorants. With the growing demand for natural products, we are confident that our product will be well-received by our target market. By using locally sourced ingredients and promoting sustainability, we hope to make a positive impact on both our community and the environment.

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